Presenting a project to venture funds.
Hello,
I’m currently an economics student about to graduate, and over the past six months, my friends and I have been working part-time on a fintech startup. Most of my team has a strong IT background, and while I had a brief internship myself, I’ve mostly supported my studies by building OSINT tools, automation bots, and similar technical projects.
I fully trust my team and our technical skills — in fact, I believe they exceed what many average European companies can deliver, and certainly surpass the quality you’d get from freelancers/indians charging $3 an hour. That said, I do have doubts about my pitching and presentation abilities, simply because I never had done it before,I aslo don't like leaving anything that I could influence to luck/case and If I can prepare, and refine, I will.
I’m here today hoping to connect with someone who has experience at pitching startups or working in venture capital, and who would be willing to take a look at our presentation. (Feel free to reply below or DM me on WSO — I’ll get back to you immediately.)
I genuinely welcome any feedback or advice, and I hope our project will be at least interesting to review, for a person helping us. I'm happy to answer any questions in private.
Based on the most helpful WSO content, here are some actionable tips to refine your pitch and presentation for venture funds:
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Sources: Want to build a startup & raise some money? Part II, Breaking into buy-side equity research - my experience, VC startup idea - PE or VC interest? Are these numbers viable?, Biotech finance: from IB to VC / HF to funded startup, Differentiating yourself for hedge fund recruiting (post-IB)
I’m confused. What are you pitching?
Your side projects? Dev services? Your candidacy for a role?
This is one of those cases where I’d urge you to word vomit into ChatGPT and have it write you a post with a coherent ask.
Is our side project, that want to transform in actual company.
Is a fintech startup, the main difference here between us and many others, that we are building actual working API key, that in worst case scenario can be sold. and is not built as a wrapper around existing platforms. We do not rely on external gateways for core functionality.
Do you have any users or any other signs of market validation (ie not just a cool piece of technology, but a useful product that many people will buy)? If not, go get some users and then you can think about VC. Or go the incubator route (seems more in line with where you're at) and turn this piece of tech into a product.
We don't have users as it is right now. That's why we asking for financing in the first place.
We are not creating anything "never done before", we just think we can do what other have done but better. Could I dm you our project details, to hear your opinion?
I don't really want to overshare some information here.
Yep I getcha - issue is you've inverted the order of operations. The game you're trying to play is reserved for proven founders or senior operators with a track record (there's exceptions to every rule - but as you said, you haven't built a revolutionary piece of technology). At this juncture, what's done is called a "friends and family" round (with your friends and family) to allow you to do what you need to do. Or, you join an incubator and they ideally help you turn this into a commercial-ready product, get some users, and then invest a couple hundred k themselves or intro you to angels who will.
No intent to be an asshole, but my preference is to share stuff publicly because it's more useful to the forum + anyone else who might come along hoping to learn from the thread (I've benefitted from that many times here). My view is we haven't hit that point where your situation is so specific that I need detailed/confidential info to give you advice. This is because it's actually really only about the stage you're at (which you've indicated yourself + dropped clues about, such as you being in school/calling it a project rather than a startup), but give the below some thought, and we can take this offline if it's still, truly, needed.
So, the big question - why would you need financing to acquire users? You shouldn't really in most cases at your stage.
An incubator will help you solve these questions, btw. And that's what I believe you should do at this point. Like I said, I don't think learning more about your project (and it could be fucking awesome just as you've said btw!) will lead me to give different advice. What you're struggling to answer is why would capital be helpful to you when there have never been more free/cheap options to launch. If you can give an answer to that, then I think there's a different conversation to be had. If your answer is:
Ultimately, my advice is:
Hope this helps - again, it's a stage question rather than "is this technology inherently useful?" For that question, you should talk to a sector expert or potential customers (do that anyways) as I'm not that audience.
This answer ir amazing, thank you!
I definetly got a lot of things to think about.
I realize I may not have provided sufficient context earlier — that’s on me. Here something I want to add, to give people more information:
We’re currently developing a cryptocurrency exchange with a distinct business model. Unlike most platforms that monetize through transaction fees, our approach focuses on generating revenue from select, privacy-compliant user data. The goal is to offer a lower fees, while still ensuring long-term sustainability.
Our team is composed of professionals with strong technical backgrounds, particularly in IT and data engineering. For instance, the lead responsible for our data infrastructure is currently a senior data engineer at a major U.S. insurance company. I’ve personally built and sold OSINT tools and trading bots to various firms — and I have at least 3 projects that I build alone, that are still in use, and one still giving me some good profit for my age.
Most of our team members bring similar high-caliber experience to the table. Many are from Russia or Ukraine. One of our developers previously worked on mobile applications for a Ukrainian energy company prior to the war. I don't believe our team is exceptional just because I know them personally — I say this based on the proven, demonstrable work they've done across demanding sectors, would I have got them in a team, if there was no war? Very likely not, but this was my opportunity to build this team in a first place.
While we’re certainly not the first to build a crypto exchange, our value lies in unique and highly creative solutions. For example, we’re developing a browser plugin that allows users to pay for physical goods on platforms like eBay directly from their crypto wallets — a feature we see as a real game-changer.
We're also exploring lightweight AI-based tools (language models) tailored specifically for traders. These aren’t bloated systems, but rather lean and useful utilities designed for high-performance decision support.
Another major differentiator: while many fintech products rely heavily on third-party APIs (something that costs them a lot), essentially acting as wrappers, we’re building our own API architecture from scratch. This is a significant undertaking — but one we estimate could have multi-million-dollar value once completed, I understand that "once completed" part dosen't sound great from a student, but we are on a very good path. It's currently a side project, that team dedicates probably 3-4 hours a day each, but with the right resources, we could accelerate its development and bring it to market within a year.
We mostly need money, to cover not our salaries (we never planned to give us 200k salary, or to be honest any salary at all at the begining, and I have that in my plan, exept for server admin, and other "cheap" personel that is essential.) We needed money for things that we can't do, for example a lawyer to help us setup legally, we simply don't know how to push our business model trough european GDPR, we know is possible, because we have seen companies operating in europe going so deep in user PCs that chinese hacker would blush, but it requires a good Terms of service agreement, that may even differ from country to country, various licenses etc... Frankly speaking our summarizes knowledge of laws is not good. Also they are third party services, and issues that at first startup simply can't cover, for example, AWS (we plan to deploy on AWS, would be basically free for 3-months/6months, but then we will need to pay them), or other services as ONFIDO for example, for user verification. This requires specific licensing we don’t currently hold. Given the legal complexities involved, and the availability of advanced AI for impersonating real people, we would prefer to delegate compliance responsibilities to licensed partners rather than absorb those risks ourselves.
In short, we’re not just another crypto startup. We’re building an actual technology that will hold intelectual value and might be used/sold even outside of our project,we are backed by a capable team, and we offer some creative solutions that no one else even remotely comparable to our size can offer.
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