Deal Marketing Outdated
Its crazy to me that IB Analysts still distribute dealbooks via word/PDF/powerpoint. Why not adopt newer technologies that give the Analyst more capabilities and tracking methods to strategize their plays within the buyer pool?
This industry as a whole is slow to adopt newer methods, but when is the time to change for the better? When will IBs realize that newer methods might make them 1) more competitive 2) more efficient 3) more valuable?
What are you even ranting about? Give some examples at least.
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