How to create customer repeat rate waterfall analysis

So basically, I would like to build a customer repeat rate waterfall analysis for one of the deals I am working on, I have been searching but did not find too much helpful info online, right now I have the following:

  1. Customer order time (year and date going back 5 yrs)
  2. Customer names, emails and their addresses
  3. Value of their transactions

can someone with experience weight in here to teach/guide me on how to build one?

Thanks!!!

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