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The groups are run inherently different and are polar opposites in just about every way.

JEF SF: Large office that focuses across technology sub-sectors including software, cybersecurity, hardware, etc. A much more established office that competes with mid-tier BBs for $500mm - 2bn transactions and arguably a much more traditional technology banking experience. Healthy mix of M&A / ECM / LevFin work, and the M&A deals can be skewed by their lending practice. Culture is known to be sweaty and attrition has been high. Solid exits into UMM PE / Growth are doable, but you will have to work for that when competing against the traditional BofA / Barclays tech kids. 

Gugg MP: New office, the main MD is ex-Goldman, and a lot of the VPs left from BofA's tech M&A practice in Palo Alto. Unlike JEF, this group mainly focuses on enterprise software. Exits unknown, but probably decent given the Gugg name and the senior guys going to bat for you. 

This comes down to whether you want a more traditional tech banking experience or a more "entrepreneurial" experience where the group lives and dies by two senior heads. I would give the edge to JEF SF here, but there are pros and cons with both.

Happy to discuss more if you're interested 

 

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