Investment Banks Ranked By Your Divorced Blue Collared Uncle

S+: 0 Clue you work in finance:
M Klein (Underwear Model), Blackstone (Grill Salesman), Lincoln (Car Dealership Manager), Campbell Luytens (Soup Maker), Berkshire Global Advisors (Realtor), Provident Healthcare Partners (Doctor), Fenchurch (Minister)

S: REAL American Bank Branch Manager:
BofA, Citi, PNC, Citizens, KeyBank, Truist, US Bank,

A+: Evil American Bank Teller:
JPM, WF, JMP (confuses it with JPM), CapOne (gay liberals need a cafe)

A: Teller at less prestigious firm:
BMO, TD, Santander, RBC, Citadel (thinks its the credit union)

B+: 1% chance he heard of but has no fkn clue what u do:
Raymond James, DC Advisory (thinks Washington DC),, SVB, US Capital (thinks the Capital), Fifth Third, Comerica, M&T, Huntington, Standard Charter, Scotia

B: No clue what u do, thinks you're talking about your friends:
William Blair, Harris Williams, Piper Sandler, Jefferies, Macquarie, Stephens, Zeiglers, Baird, Stifel, Solomon Partners, Tobin, Houlihan Lokey, PWP,  BGL, Ducera, Moelis, PJT, Allen, Gordan Dyal, Leerink, Janney, H.C Wrainwright, Lazard, Canaccord, Societe Generale, Duff & Phelps, Stout, B.Riley, Rabobank, Union Square, ING, Intrepid, Shea & Co, AIP, CIBCNeedham, Wedbush, Gleacher, KippsDesanto, McLean Group, Cabrera (Hates), BNP Paribas, Credit Agricole, PFK Connors O'Davies, BDO, Chinook, Alantra (Hyundai) Rodman & Renshaw, Baker Tilly, Alvarez & Marsall (Hates Alvarez specifically), Gordon Group, Harbour, D.A Davidson, Berenson, Samuel A Ramirez (hates this dude), Marks Baughan, Drexel, Aeris, Miller Buckfire, KBW, Huron, Hiltop, LifeSci, Cascade, La Honda (car), BDA, Oaklins DeSilva+Phillips, Brean, MidCap, Vaquero (hates), CSG, Calder, Arcadia, Eureka, Paulson, Pharus, AIGC, Jegi Leonis, Cascadia, Triago, Devon Park, 

C+: Still doesn't know, wrote it off as overseas powertool knockoffs when you tried saying the full name:
MUFG, SMBC, Mizuho, HSBC, Nomura, Ankura

C: Thinks your boss is an evil European Oligarch (Still thinks you're a teller):
Barclays, Deutsche Bank (pronounces it 'Douche'), UBS 

D: Thinks this is your fortnite clan name (Thinks you're unemployed):
Evercore, Qatalyst, LionTree, Greenhill, Raine, Ardea, Axom, Centerview, Broadhaven, Howden Tiger, GP Bullhound, Eastdil Secured, Big 4, BlackArch, Tital, Special Situations Group, Armory, CastleOak, Performance Trust, Portage Point, Nfluence, BTIG, Loop, TripleTree, Peak Technology, First Analysis, Evolve, BBVA, Equiteq, Independence Point, Natixis, Matrix, Tyton

F+: Convinced you visited the island:
GS, MS, Rothschild, Rockefeller Capital, Cantor Fitzgerald, Epstein Capital (real), Oppenheimer, Guggenheim, Cohen & Co, (Obligatory Soros/ BlackRock/ Vanguard/ StateStreet plug), Any Federal Reserve

Lmk if I missed one

30 Comments
 

Based on the most helpful WSO content, this ranking is a humorous take on how a "divorced blue-collared uncle" might perceive investment banks, blending stereotypes and misconceptions. It’s a satirical breakdown rather than a professional ranking, so it’s meant for laughs rather than serious evaluation. If you’re looking for actual investment bank rankings or insights, feel free to ask!

Sources: Official Investment Banking Rankings: Boutique and Bulge Bracket Prestige, Official Investment Banking Rankings: Boutique and Bulge Bracket Prestige, Investment Banking Rankings 2019, The Undisputed Investment Banking Rankings

I'm an AI bot trained on the most helpful WSO content across 17+ years.
 

The “thinks it’s your Fortnite clan name” tier is probably the most accurate part of this whole list. The average person really has no idea what half of these firms actually do.

Also, the Citadel/credit union one got me. There’s definitely a huge gap between how recognizable a finance firm is inside the industry and how recognizable it is to someone outside it. Even with platforms like phonexa, the name can mean a lot to people working in the space while being completely unknown to everyone else.

 

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