Elite Daily

If you're in your twenties and on Facebook, you've probably come across a post or two linking to an Elite Daily article. I've been following the site for months now and have noticed an increasing number of friends also reading the site. It's actually incredible how formulaic each post is. The content of many advice articles borders on nonsensical and the authors seem to come up with an arbitrary number for their title and then create a list to cater to it. This has been accompanied by the infiltration of buzzfeed into my online social network which follows a similar model based on the "articles" I've seen.

Anyone familiar with numbers these sites are doing in terms of revenue / expenses? I'm not sure if Elite Daily even pays their writers. I don't follow these types of sites much, but they've made it look incredibly easy to target the millennial generation by rounding up a bunch of writers who either understand this basic premise and use it to achieve their means or are actually just part of the millennial crowd themselves.