TechnoDemon

Pretty sure he has HNW clients. Do not think he takes a lot of retail money. 

HNW = retail...nobody with $50mm is giving this guy $, it's all people with a few million bucks who think they're geniuses...

 
valhalla37

he buys deals in all cash. He is an expert at a niche asset class, Class B unanchored retail strips. Id say hes very very good, but yeah i wouldnt compare him to giant REPE platforms and huge institutional investors. He has carved out his niche and done extremely well. 

He's not really an "expert."  He went from a couple of years at brokerage to syndicating for almost 20 now.  His deal flow during that time is low and it's not like he has built out a large or sophisticated platform.  The type of people who hit homeruns in Class C/B retail strips own flower shops and do this on the side, not hire 22 year olds regularly and post banal advice on LinkedIn.

 
pudding

So 20 years in, runs a fund, and isn’t an expert? Damn. What does it take to be an ‘expert?’

It really isn't that tough to raise a 100mm fund when you are 20 years in with a gimmicky social media presence that bottom feeding brokers flock to (most of the comments on LinkedIn will be from brokers and other syndicators).  His deals are nothing special or that lucrative.  Anyone can become an expert in class B/C "unanchored strip malls" in the suburbs/exurbs, it is one of the less sophisticated areas of real estate investing.

 
Most Helpful
RElawyer

It really isn't that tough to raise a 100mm fund when you are 20 years in with a gimmicky social media presence that bottom feeding brokers flock to (most of the comments on LinkedIn will be from brokers and other syndicators).  His deals are nothing special or that lucrative.  Anyone can become an expert in class B/C "unanchored strip malls" in the suburbs/exurbs, it is one of the less sophisticated areas of real estate investing.

Are you a fucking clown?  

I don't know anything about this guy, but 20 years of experience and still going strong makes you an expert.  And anyone can be an expert in anything, you dunce.  Just because you don't have the risk tolerance or ability to do deals on your own, doesn't mean spending 40 years climbing a corporate ladder at someone else's company is the only way to become an "expert."

And I don't know what world you live in where it's "not that tough to raise a 100mm fund".  It is insanely difficult.  And you have no idea how special or lucrative his deals are, but logic dictates that he does well, because again, he's been doing this for twenty years.  I don't think you understand how difficult it is to have that kind of longevity and not stagnate.  So what that he does 2 deals a year - growth at all costs and in all directions is not the end-all and be-all of a business model, despite what most of these semi-fraudulent "disruptor" tech and VC firms would have you believe.

 

But is he not private equity? Private equity extends beyond our ideas of KKR, Blackstone, or even a "small" family office with a couple hundred million AUM.

Private equity raises capital from HNW individuals, funds, etc and invests it into alternative assets such as businesses or in this case real estate.

So I would argue his firm is private equity, but we just don't want to give him that kind of compliment. 

 
capexprss

Wait is this all related to the "Low ball offer $70k" thread from the other day.....Amazing.

 

My name is Don, and I am building a team on horrible salary and unspecified commission basis (for the mentorship...):

10 Things You Didn't Know about the Movie "Boiler Room"

 

I liked some of his content but I think he officially jumped the shark for me when he posted that $70K thread.

Personally I've never seen "training" in this industry. It usually means the company is going to give you outsized responsibility for your skill set and salary, but we'll tolerate some minor mistakes along the way. In fact my first boss told me it was a sink or swim environment, and to spend at least 30-60 minutes googling questions before I ask anyone else. I don't think there is inherently a problem with this, but I would not say this type of mentality constitutes training someone when you require them to figure out 90% of their job on there own.

Now if you were joining a company that had an organized management training program (schedule of activities, dedicated mentors, etc.) with a path to a specific position/promotion at the end, I'd say taking a lower salary is fair. There are companies out there in other industries that do have these types of programs, but it's certainly not the norm in real estate. Going to work for a syndication that is likely to tell you things like the above and taking a small salary is laughable.

 
pudding

All the kids on this thread jealous of strip mall guy. He’s done well for himself. Stop hating on him. Everyone has a different path in life. Big institution isn’t the only way. You wouldn’t catch me ever at a blackstone / Starwood etc. screw that lifestyle. 

No he hasn't done that well for himself.  What's his net worth?  Bet you don't know.  We will not stop "hating on him" because he misleads and manipulates people who do not and cannot know any better.  It is pathetic and self-absorbed.

 
RElawyer

No he hasn't done that well for himself.  What's his net worth?  Bet you don't know. 

Do you?  If so, please share.  As far as I can tell, he's been running his own company for 20 years, with consistent deal flow through a couple of major dislocations and in an asset class that has been in near terminal decline for a decade.  

We will not stop "hating on him" because he misleads and manipulates people who do not and cannot know any better.  It is pathetic and self-absorbed.

So for twenty years he's been manipulating people, is your argument?  Look, liars and frauds don't keep balls in the air for two decades.  We're seeing now that even a minor inconvenience or change in macro environment completely exposes the guys that didn't have a plan, like Rise48 or Tides Equities.  So either this guy is the smartest crook who ever lived, or he's actually been driving returns and keeping his investors happy.  If people are still investing with him 20 years later, he's doing something right, even if he's unbelievably self-important and cringe-y

 

Who is he misleading? He has a fund. Owns $100M of real estate in the fund. Operates the real estate. What am I missing? As far as I can see - he’s done well for himself. Does this mean he’s made 10’s of millions? No idea. I don’t count people’s money - only my own. But he owns his own firm which most people on this website salivate over. 

 

Not sure why he is getting so much hate. I've learned to respect these smaller shops with a more unique approach. Looking at the buildings both before and after, it's pretty cool what he has done (or what their GC has done). I also don't see them growing their portfolio a ton so they're probably a bit more conservative if I had to guess. I don't know if he is or is not a syndicator, I heard mixed things, but he's definitely better than the multifamily syndicators buying 2 cap deals on floating rate debt with an exit cap rate compression baked in.

Array
 
teddythebear

Not sure why he is getting so much hate. I've learned to respect these smaller shops with a more unique approach. Looking at the buildings both before and after, it's pretty cool what he has done (or what their GC has done). I also don't see them growing their portfolio a ton so they're probably a bit more conservative if I had to guess. I don't know if he is or is not a syndicator, I heard mixed things, but he's definitely better than the multifamily syndicators buying 2 cap deals on floating rate debt with an exit cap rate compression baked in.

He is getting hate for posting misleading job postings, demanding highly qualified individuals be interested in them, and then acting sanctimonious when more experienced professionals point out that his positions are bad career moves.  If he posted a turd sandwich as a turd sandwich honestly and asked for candidates with lower qualifications, no one would have an issue.  Also define "better," some of those MF syndicators made out like bandits with a fortune even if the investments evaporated later on.  Better to have one cycle and cash out than be on your third small fund 20 years in and laughed at.

 
teddythebear

Not sure why he is getting so much hate. I've learned to respect these smaller shops with a more unique approach. Looking at the buildings both before and after, it's pretty cool what he has done (or what their GC has done). I also don't see them growing their portfolio a ton so they're probably a bit more conservative if I had to guess. I don't know if he is or is not a syndicator, I heard mixed things, but he's definitely better than the multifamily syndicators buying 2 cap deals on floating rate debt with an exit cap rate compression baked in.

Yes but what about PRESTIGE!?!?!?!?!?!?!

This guy has been executing on a specific strategy for two decades, and doing so successfully if he's still at it.  But our pal RElawyer says it doesn't count, because he thinks that a company that "only" has $100mm to invest has no right to call itself a "private equity" shop.  Essentially, if you exaggerate what you do, even by a hair, it invalidates decades of success.  Oh, but that doesn't apply to anyone he likes or to a company with brand value - they can exaggerate all they want

 

I met someone at a CRE brokerage event in NYC who was telling me about neighborhood strip center investing and that he raised funds via Twitter. We had a great conversation as I work in retail acquisitions at a REIT doing less value add deals and not investing my own personal money. We compared the two and he gave me great advice on taking the right steps on starting a company. He was very motivating and had done very well from what he told me. I later heard about strip mall guy and connected the dots that it was him. Have been a fan ever since.

 

RElawyer You and Ozy have been going at it quite a bit on this thread and the other, so I'm just going to comment here for both. But before I provide my opinion, I have a couple questions for you.

1.) How old are you? I ask because some of your opinions/thought process sound like that of a college student...but you sound like you're in your mid-30's - 40's with your obsession with prestige and that the only thing in life that matters is money, which is a kind of sad.

2.) You say that you have done deals on your own, can you expand further on these deals/your operation? I don't know much about StripMallGuy but if he really has been around for 20ish years and has raised $100mm in capital, then it seems that he has been successful enough for investors to continue investing in him. If it's been 20ish years, that means he survived 08', which says something. Clearly you think his achievements are unremarkable, which probably implies that your achievements are much more remarkable, so I think it would help if you shed some light on your operation. Or are you one of those people who say "my operation isn't as big/successful as his..but it could be if i tried?"

3.) Last question and it might be a touchy subject, but it would provide a lot of context and possibly help me and the rest of this forum understand your perspective. Did StripMallGuy fuck your wife? Once again, I'm not trying to offend you, but your answer does provide a lot of context regarding your hostility towards StripMallGuy...especially if the answer is yes

Now in response to some of your responses:

1.) Honestly in my opinion, $70k really isn't that egregious for a entry level position. Sure you're not going to be living in a 1BR in NYC/SF, but why is it on StripMallGuy to provide that luxury? People who want the job and think it is worth it will apply and those who do not will not. That is what is so great about capitalism. You have a choice. If those who end up taking the job believe they have been misled, then they will quit and find another job. Such is life. People quit jobs due to role/responsibilities being different from what they expected all the time. It happens whether you are 1 year into your career or 20 years

2.) Regarding your definitions on words such as "expert" and "passion." Could you please provide your definition for them? And even if you provide your definition on them, you do understand that these are subjective terms? That means that others can reject your definition. Why should your definition be law? Regarding "expert," I would say 20 years working on the same asset class with seemingly successful results (measured by continued business for 20 years and investors that re-invest) would qualify someone as an expert. Why does it require a large, sophisticated platform to be considered an expert? Regarding "passion," once gain, could you please define? Actually nvm, I don't care what your definition is because I will likely reject it and I have every right to. Who are you to tell me what my passion is? If you hate your job and have no passion for it, that's on you. Don't project it onto the rest of us. If you gave me a $100mm or even $1B, I would continue investing/developing real estate because I love it. I would just pursue larger projects/investments. Is that not passion? I would still pursue my other passions such as soccer or chess. I don't need to give up everything and spend 24/7 on real estate for it to be my passion. By that definition, no one has passion. If you have never had a passion, which it sounds like you have not, then it will probably be very difficult for you to grasp what passion is, which is why you can't relate when others say they have passion for real estate or whatever job they work.

3.) You have a very warped (immature) definition of success/successful business. Yes, businesses are about profitability and making money, but that is not necessarily what they are all about. Many business owners choose to limit their size/growth/profitability for various reasons, that doesn't make them less successful. I'm sure if In-N-Out expanded into the east coast, they would make far more money, but they choose not to. Are you saying they are not a successful business?

4.) As for building a business, you seem to advocate for strategies such as "Building Castles in the Air" and "Greater Fool Theory." Are you so dense that you can't see the problem here? I mean just read the names...Greater..Fool...Theory. This goes back to my question on what your business operation is. Because if you run your operation with these strategies and think that betting on interest rates is a good strategy then you're going to have a very bad time. I mean even you called it "betting." Do you not inherently see the problem with this strategy? It might do you some good to read about Long Term Capital Management. Myron Scholes was on the board of directors btw...you know...the same Scholes from Black-Scholes. He had all the "PrEsTiGe" in the world but that didn't save him from the Russian financial crisis. Even from a completely selfish and greedy mentality, the problem with the Greater Fool Theory is that you could be the fool. And if these strategies I just listed is how you've been running your operation then I'm sorry to inform you that you are probably the fool and just don't know it yet.

5.) On your one and only post regarding if you should pursue an MBA for RE, I'm inclined to say no. My reason being that you already went through 3 years of law school, do you really want to pursue more schooling esp in an industry that quite frankly doesn't care that much about school? Also if you are a real estate lawyer, I'm sure you should have plenty of experience and transferable skills to make the transition. Just don't walk into the interview advocating for Greater Fool Theory and Castles in the Air

 

TLDR

5.) On your one and only post regarding if you should pursue an MBA for RE, I'm inclined to say no. My reason being that you already went through 3 years of law school, do you really want to pursue more schooling esp in an industry that quite frankly doesn't care that much about school? Also if you are a real estate lawyer, I'm sure you should have plenty of experience and transferable skills to make the transition. Just don't walk into the interview advocating for Greater Fool Theory and Castles in the Air

 

1. 30s

2. No LPs, equity strictly within family.  Most deals have no debt.  Mix of asset classes, narrow geographic focus.  Assume 30+ year hold.

3. Lol

To your responses:

1. If interviewees drop out towards the end of the process, the WLB does not match with the salary offered.  Go on Twitter and see the self-made promo videos of the candidates he likes.  They are uber drivers with third tier state school degrees and bad haircuts.  It is pretty funny, they would have been good on "The Real World."  That is what you get for asking for nonstop "hustle" and cold calling for 70k in San Francisco.  I mean, Cal State and Santa Clara alums make way more with bad majors.

2. Word salad

3. If WLB is equal, always take the money.  Re: In-N-Out, I am sure profitability is a major factor.  There is not some ethical reason not to expand to the East Coast.

4. Like Theranos and SBF's company, don't expect academics and military figures to oversee management of a massive company.  Some like Chamath think VC is a big ponzi scheme that is legal, it is all I described and endorsed here.

5. MBA question was for a my cousin who is 26.  I am way too old and have had enough schooling.

 

It's so funny how these employees on a salary are talking so much shit about an entrepreneur who is leveraging all the resources he got to get real deals done. UNDER HIS NAME WHILE BUILDING A PERSONAL TRACK RECORD.

Retail money or institutional capital, doesn't matter. At the end of the day, money is money. Your LPs 20% IRR is 20% IRR.

If he has 1 home run return on a $15m deal, his GP promote is going to be 10x more than what these employees made in bonus in all the deals they worked on in the last 3 years. Real ones know what I'm talking about here.

He takes real risks and he will benefit from the unlimited upside. Meanwhile, these Analysts/Associates/VPs who like to label themselves as the “real institutional guy” or “I'm the real REPE guy” (with their limited upside) will slave away their lives while making 200-400k thinking they are some big shot.

Put your Egos aside and give credit when credit is due.

 
MegaChad123

He takes real risks and he will benefit from the unlimited upside. Meanwhile, these Analysts/Associates/VPs who like to label themselves as the “real institutional guy” or “I'm the real REPE guy” (with their limited upside) will slave away their lives while making 200-400k thinking they are some big shot.

This is just what happens on a forum that is 95% 18-24 year olds who dream of working for the biggest brand they can get on their resume. Kind of a natural side effect of this being primarily a Wall Street forum, where there are much higher brand to career success correlations. 

Commercial Real Estate Developer
 

This. People don't realize how hard it is to raise $5M, let alone, $100M. People expecting to be all paid $300K in CRE are in for a rude awakening. I expect with age, most of them begin to have more realistic expectations. I get it if you don't like the guy because of his personality and that fact he started blocking half his followers. But him not being able to take take criticism well is not a reason to diminish what he was able to do on a professional level.

Array
 
MegaChad123

If he has 1 home run return on a $15m deal, his GP promote is going to be 10x more than what these employees made in bonus in all the deals they worked on in the last 3 years. Real ones know what I'm talking about here.

Well I'm not sure if that's true here. He buys deals unlevered, so I guess my definition on a "home run" is a 15% return. That's a really good unlevered return. Let's say he holds this for 5 years. His preferred return is 7%, promote split is 25%.

So 5 * (15% - 7%) = 40%. 40% * $15M = $6M. $6M * 25% = $1.5M. His promote is $1.5M. Is that 10x more than employees get at institutionally shops? I'm not so sure. Not to mention the overhead he needs to pay.

But obviously, this math is rough and has lots of caveats. A home run deal will definitely make him very good money, don't get me wrong. But I don't think it's as lucrative as you described.

 

First off, he can get better GP economics with retail capital than what you're stating here ALL DAY.

Even if I use your $1.5M promote number, you need to understand that's from just one deal alone. Somebody with his setup can easily do 1 deal a quarter. I do know his upside is substantially more than a few basis point promote a VP makes at a larger institutional shop.

Now on his overhead, where do you think his fees are going? Somebody like him can charge, Acquisition Fee, Asset Management Fee, Refinance Fee, Disposition Fee, etc. He can have multiple employees working for him and still net a large amount annually as take-home pay.

And most importantly, more than the monetary upside, he gets to call his shots. He makes the final investment decision. He decides when to wake up and go to sleep. When that deal closes, he gets the respect. Which is not what you get from an “institutional” career.

 

Generally despise the influencer stuff like Strip Mall Guy but 70k base with potential to make up to 150k is solid entry level comp. Don’t know why the PE bros are losing it over that pay.

 
credev99

Generally despise the influencer stuff like Strip Mall Guy but 70k base with potential to make up to 150k is solid entry level comp. Don’t know why the PE bros are losing it over that pay.

Because he is dishonest and lying.  Also a potential 80k in commission is not solid when much of your job is cold calling and pounding the pavement.  The boys at M&M do not cap your commission if you perform.  Basically, you are an in-house leasing agent here.

 

He's a lower (lower) middle market operator, it's not like he's rolling in dough, $70K offering salary makes sense for what he can afford.

There are good opportunities that start with "come work for me, you won't get paid much, but the experience is worth more than the money." There are 1 in 1,000,000 type of opportunities that begin with that statement. But, IMO this is not one of them.

 

I've got to say - I'm super jealous of these guys that are able to put out great content and raise capital advantageous terms. Assuming a deal goes well - yeah, he might leave with 50-60% of the profits, but his investors are still getting above average S&P500 returns (beyond the average 7-8% historical return depending on how you measure it). If you look at what compounding wealth does over time, an 8% return vs say a 16% return is astronomical ($100,000 at 8% for 30 years is $1,006,000 vs 16% is $8,584,000). This is how some retail investors are going to view this.

I think we have become way too accustomed to the business model where we as GP's do all the back breaking work to hit our promotes, just to earn what might be at best 25% of the entire profit. Thinking back at my old firm, we would spend weeks and over $100k in legal fees with their highly paid NYC attorneys to just negotiate our operating agreement. We do all the work for a few years constructing an apartment and then perhaps a year of lease up  (which was more common pre-covid at least before the real estate market got crazy and properties were purchased at delivery), and then we hand over 75% of the profits. 

And somehow most of us are ok with this.

 
TheDebtStar\

I think we have become way too accustomed to the business model where we as GP's do all the back breaking work to hit our promotes, just to earn what might be at best 25% of the entire profit. Thinking back at my old firm, we would spend weeks and over $100k in legal fees with their highly paid NYC attorneys to just negotiate our operating agreement. We do all the work for a few years constructing an apartment and then perhaps a year of lease up  (which was more common pre-covid at least before the real estate market got crazy and properties were purchased at delivery), and then we hand over 75% of the profits. 

And somehow most of us are ok with this.

And what was your developer fee?  Was it contingent on the building performing well?  Why didn't you just go out and build it without LP money?  Oh wait...

Look, you're fundamentally misrepresenting what a developer does.  You aren't "handing over 75% of the profits."  Your investors are handing over 25% of the profits to you as a reward for a job well done.  I do not think you've fully thought this through, or else you're way further to the left towards true socialism than I would expect.  After all, any W-2 wage earner can make the same complaint you do just did, and with rather more justification. They labor for 2,000 hours a year just to watch their company pay them 40% of the "value" they created.  And someone everyone is okay with this!

Your investors take serious risk, and get rewarded for it.  You (as a sponsor/developer) get paid to mitigate that risk on their behalf.  It's that simple.

 

That's one way to think of it. The other way to think of it is in the framework of typical public company capital structures. Your investors are buying preferred shares where they get a preferred return before the common gets anything, and in many institutional structures, they also get all of their capital back before the common sees a penny, whereas any excess CF after preferred dividends can be paid as dividends to the common (which is also common in smaller syndications). In addition, the preferred shareholders get 80% of the common for free (choose your %). This assumes a hard pref not a soft hurdle. 

Now, I understand why sponsors do it when they're doing massive deals. They need the cash, the actual $ amount is still massive and lower cost of capital allows them to outbid competitors. And it makes sense if all you're doing is taking LP money and buying stabilized core product where you're truly just managing an asset on their behalf. Even more so if you use non-recourse debt as you really have no risk. 

However, if you're truly creating value and can deliver outstanding returns to your LP's (20%+ IRR) even with a 50% promote, then everyone should be happy. If you have that good of a project, you will find money willing to fund it at those terms. Problem is most deals are way too thin and shouldn't be done in the first place. I remember reading one of Zeckendorf's deals where he put in 1/3 and received 2/3 after return of capital - 50% promote. The oldest partnership structure in the book. One partner is the money guy, the other is the sweat equity guy, and they split 50/50. 

And absolutely the overall structure of fees and promote need to be taken into account. But to go back to my public company comparison, the managers of those companies earn salaries to run the company. Developers and GPs earn various fees in lieu of a salary to run the ship. Promote could be viewed as stock based compensation essentially. 

 

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